KALLES x Designtorget
Mug Squeeeze is inspired by the blue color of the classic Kalles tube and the movement of the caviar string. A lovely mug to drink from that perks you up every morning! The mug is part of Designtorget's collaboration collection with Kalles Kaviar in connection with their 70th anniversary. Designed and produced by the ceramics studio Swedenland Ceramics on behalf of Designtorget for Kalles.
Eva, who produced the mugs for the collaboration, says "'Born and raised with a tube of Kalles always close at hand, I wanted to bring out both recognition and nostalgia while at the same time it would be a tribute to the everyday. The fleeting objects that people often take for granted. The squeeeze mug has been shaped by being slightly compressed, giving it a playful and unique look every time. The shape reflects the user's interaction with the material, where each mug becomes a personal interpretation of the print and the force that is applied. In addition, it is so perfectly comfortable to hold.